Argouslidis Paraskevas

Department of Marketing and Communication
Office Address: 47A, Evelpidon Str., 1st Floor, Office 104
Phone: +30 210 - 8203 543

Dr. Paraskevas C. Argouslidis holds a B.Sc. in Business Administration, from the University of Piraeus (1996) and a M.Sc. (1997) and Ph.D. (2001) in Marketing, from the University of Stirling, Scotland (UK). Formerly a researcher at Stirling University, he is currently Assistant Professor of Marketing in the Department of Marketing and Communication of the Athens University of Economics and Business. He teaches, at undergraduate or postgraduate level, Product Policy, B2B Marketing, International & Export Marketing, Direct Marketing, Marketing of Agricultural and Food Products, Sales Promotion, and International Business Management.

His research interests include product elimination decision-making, consumer behavior and assortment reduction in retailing, and export pricing. His research appears in the proceedings of several international conferences in Marketing and Management, as well as in international journal outlets, including the Journal of Retailing, the Journal of the Academy of Marketing Science, the International Business Review, the Industrial Marketing Management, the Journal of World Business and the European Journal of Marketing.

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Last updated: 24 October 2018


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